Monday, November 1, 2010

Appco Group supports International Fundraising Congress

Even as Appco Group Singapore makes advances in the fund-raising sector, Appco Group makes news by supporting the 30th International Fundraising Congress (IFC), by being sponsors to the event.

IFC, started in 1981, is now the world's leading conference on fundraising. Attracting around 900 participants from over 55 countries, the IFC provides learning and networking opportunities as regards fund-raising. Appco Group sponsored the 30th IFC, held recently at the NH Leeuwenhorst Hotel in The Netherlands, not just by giving financial support but also by representing at the event its charity partners and discussing how fundraising as a sector can benefit from direct marketing. The company made its presence felt in all the different sessions, including the Masterclass programme and the Core Programme. (The four-day Masterclass programme featured talks on fundraising strategy, team leadership and digital communication while the three day Core programme comprised of shorter workshops and sessions engineered to motivate attendants with their energetic pace and wealth of insights.)

Appco Group is thus proving to be a real inspiration to many other direct marketing companies and also to people who want to contribute to great causes.

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